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Plague: An app plumbing the depths of viral networking




We use the term viral to describe the way information spreads across the internet, but a new social communications app has taken that concept to its extreme. Instead of using the word “virus” as a metaphor, an app called Plague developed in Lithuania is making the virus the model for how it spreads content from device to device.

Every disease is a simple bit of content, whether text, a link, a photo or a video. When you unleash it, it immediately seeks out the nearest four smartphones with the Plague app installed, infecting them with your content. When those four users next log in they will have the choice of spreading the infection by scrolling the screen up – infecting another four nearby users – or inoculating themselves against it by thumbing the screen downwards, thus abating the spread of the virus. You can also choose to comment on any given post. http://bit.ly/1zG3RlD Nov.26.








Plague is the brain child of Lithuania-based firm Deep Sea Marketing based in Vilnius, Lithuania. To understand the birth of this new app we will look at the chart for the lunar eclipse of April 15, 2014 at Vilnius, Lithuania.  On the MC are the asteroids Arachne and Pandora:


ARACHNE:  spider webs, network; creation of  entanglement.
PANDORA: Encountering unexpected consequences; getting more than you bargained for; being enticed by a curiosity, new idea, person or situation-and finding that it has set you on a whole new path.

The combination can therefore refer to surprising and unexpected ways in which a network expands  because people are enticed by a curiosity, new idea, person or situation.

 Notice that Uranus-Pluto-Jupiter Grand Cross to which the eclipse is anchored straddles the horizon axis. Mars and the TNP Zeus at the Libra end of the Cross are conjunct stars of Corvus, the Crow. The Crow is a talking bird and here are people in love with gossip, tidings, what’s happening, what’s new, what’s up so that this area refers, among other things, to social media. And if we combine this with the fact that Uranus-Pluto is linked to “scientific and technological breakthroughs” we can see why a new social media app has been invented.





The fact that “Plague” allows an individual’s posts to spread rapidly can also be seen if we progress the eclipse chart to Nov. 26, the date of the news when the TNP Apollon that is conjunct the North Node and the eclipse Moon reaches the MC. The keyphrases for Apollon given by Arlene Kramer are:


APOLLON
The multiplier: expansion and spreading; growth and increase. Science, commerce, trade, industry, peaceful efforts ... The glyph is a combination of Jupiter and Gemini, and Apollon is truly a Super-Duper-Jupiter.

References for TNPs and asteroids

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